According to this report on the Ayurveda sector, the total estimated market size of Indian Ayurveda industry is USD3 billion, which includes both Ayurveda products (ethical, classical, Over the Counter (OTC), personal care and beauty products) and services (medical, well-being, payor and medical tourism services). The Indian Ayurveda Sector is expected to grow at 16% CAGR in the next 5 years.
This report recommends improvement in the quality and standards of raw materials and products, human resource development, policy uniformity across states, insurance coverage in order to develop a strong database that will help create a robust body of evidence. This will help build the foundation of Ayurveda in India as well as abroad. It was unveiled at the 2nd Ayurveda Conclave held on 2nd November 2018 at New Delhi.