The National MSME Council brings out a bi-monthly journal titled ‘MSME BUSINESS’ with the objective of keeping the CII readership abreast of the latest developments pertaining to the Indian MSME sector. MSME BUSINESS commands a direct readership of over 10,000 key decision makers from Central and State Governments, Industry, Foreign Missions in India, Banks & Financial Institutions, Academia, and various Industry Associations. The journal enjoys an indirect readership of over 1 lakh readers.
It covers key MSME-related policy updates, new Government and industry initiatives, bilateral and multilateral SME cooperation endeavours, and issues underpinning access to credit and finance, technology dissemination, R&D & innovation, branding and marketing, human capital & skill development, key sectors in focus, case studies of innovative enterprises, and updates of CII MSME events across all regions.