The CII-BCG report highlights the need and approach of how an integrated top–down effort to drive successful transformation can be undertaken in the FMCG and retail industries. It defines several drivers that companies must take into account, as they set themselves up for a journey of reinvention and relevance in an ever changing market place. Up-to-date and best insights on large scale transformation are shared for accelerated performance in both the FMCG and retail sectors in India.
The report was released at the CII National Retail Summit and CII National FMCG Summit held on 24 June, 2014 at Mumbai.