Tourism is an important sector of the economy. With its strong backward and forward linkages with other sectors of the economy, tourism has the potential to not only be the economy driver, but also an efficient tool for society upliftment. This report touches upon the critical facets of Indian tourism with respect to it's key "tourism" products, data on inbound (arrivals) and outbound tourism, the key tourism drivers, a strategy to attract more tourists and concludes with a section on India-Europe tourism exchange possibilities.